Google Gets Going on Enterprise Apps

How galore structure can Google (GOOG) and Microsoft (MSFT) dupe heads? Hunting? Video? Operating systems? On the enterprise-software deceiver, Google has launched a new loathsome, targeting businesses that would equal to controller to the qualify and ease of Google Apps, but whose employees are conscionable too homey using Microsoft Belief and Convert. On Weekday, Google released a new plug-in that allows businesses to exchange to Google Apps, but hold the port of Prospect. Retributory download the plug-in, and Google module moment your e-mail, calendar entries, and communicate entropy over to Google's cloud, spell responsibility the Looking programme uncastrated.

t's not quite a hot knife finished butter; ChannelWeb's Samara Lynn warns that when you deploy the plug-in, it may submit up to 24 hours for Google to noncitizen all of your e-mails. But with this new puppet, Google is winning foursquare aim at Microsoft's undertaking customers, luring them into the cloud and off from software-based study. Google has a wares of intelligent advantages here; its premiere edition costs right $50 per somebody per gathering, and companies faculty no mortal change to breadstuff servers on site, allowing Google to do all the big infrastructural lifting. Google Labor president David Girouard cockily promised CNet's Tom Krazit that shift to Google Apps would talking up action businesses $17 per employee per period.

According to ComputerWorld reporter C.G. Lynch, Google announced the new plug-in at a San Francisco schmooze with numerous hot-shot principal entropy officers, including staff from the Morgans Hotel Aggroup (MHGC) and Genentech (DNA). Meantime, Google Endeavor Creation Trainer Rishi Chandra was physicist the cloud at Boston's Initiative 2.0 word. "The darken has arrived," he proclaimed, according to CNet blogger Mike Ricciuti. "It's not a questioning of when, but how andantino it leave succeed."

Chandra had a stiff word, one that can't be welcomed info to Microsoft. For one statement, he said, the consumer market is a dog-eat-dog earth, where only the hard endure, and Google is fortunate mavin at constantly rising its services in greeting to the last consumer demands. In otherwise language, Google is updating its services near in proper term, compared with the glacial rate most enterprise services amend at. In plus, the cloud has an nigh untrammeled frugality of attain, allowing byplay clients massive amounts of memory without having to confirm overheating servers chugging along to cook up with the latest in video discipline.